Product tie-ins are a process by which goods are created in connection with a media franchise and then marketed to fans. Many blockbuster franchises, such as Harry Potter or Marvel, have substantially boosted their revenue by licensing their characters, imagery, or storylines to companies producing related merchandise. Tie-in products for Harry Potter, for instance, include wands, board games, and themed clothing. While tie-in merchandising is not a new practice and has long been associated with popular entertainers, it is now regarded as central to how media franchises sustain themselves financially. For example, television series often spawn companion mobile games, and popular podcasts sell branded merchandise.
Neden?
Boşluktan sonra 'For example' ile film dışı biçimlerden örnekler gelir: dizilerin mobil oyunları, podcast'lerin markalı ürünleri. Bu yüzden boşluk, uygulamanın en çok filmlerde görülmekle birlikte neredeyse her medya biçiminde sürdüğünü söylemelidir. Disney dönemi, aşırı doygunluk ve gelir karşılaştırması seçenekleri bu örnekleri hazırlamaz.
PARALLEL BASE · Q538